Founding vendors opening soon

A curated marketplace, built vendor-first.

ShelfToShop is opening its doors to a founding group of local brands, boutiques, and makers. Claim your storefront before we go live to shoppers.

Curated vendors
A curated marketplace for boutique brands
The problem

Physical retail is changing. Going online shouldn't be lonely.

ShelfToShop exists for the brands outgrowing booths, pop-ups, and shared shelves — and for shoppers who want a curated way to find them.

Shrinking shelf space

Booth rents climb, foot traffic dips, and physical retail keeps consolidating.

Building a store is hard

Shopify, photography, SEO, checkout — most makers don't have time to learn it all.

No one shows up alone

A standalone site is a ghost town without marketing, ads, and a steady audience.

How it works

Built for shoppers and sellers.

For shoppers

Find your next favorite brand.

  1. 01
    Discover unique vendors
    Browse curated brands you won't find on big-box sites.
  2. 02
    Shop multiple brands in one place
    One cart, one checkout, dozens of independent shops.
  3. 03
    Support local businesses
    Every order helps a real person grow their dream.
Shop the Marketplace →
For vendors

Get online — without the headache.

  1. 01
    Apply to join
    Tell us about your brand in 3 minutes.
  2. 02
    Get your products listed
    We handle setup, photos, and your storefront page.
  3. 03
    Start selling online
    Reach new shoppers from day one.
Apply as a Vendor →
Pricing

Simple, fair plans. Built for vendors.

Both plans include a 6-month commitment. No hidden fees, no commission surprises.

Starter Vendor
$99/month

Launch your first storefront.

  • Up to 25 products
  • Branded storefront page
  • Product upload support
  • Checkout setup
  • Social link integration
  • 6-month agreement
Apply for Starter
Most popular
Growth Vendor
$149/month

Scale with marketing built-in.

  • Up to 75 products
  • Branded storefront page
  • Homepage & category feature rotation
  • Email promo inclusion
  • Basic SEO help
  • 6-month agreement
Apply for Growth
Marketplace preview

A glimpse at what's coming.

Storefronts are filling now. Apply as a founding vendor to claim a spot before the marketplace opens to shoppers.

Awaiting vendor
Featured slot
Your brand here
Reserved for founding vendors
Awaiting vendor
Featured slot
Your brand here
Reserved for founding vendors
Awaiting vendor
Featured slot
Your brand here
Reserved for founding vendors
Awaiting vendor
Featured slot
Your brand here
Reserved for founding vendors
Awaiting vendor
Featured slot
Your brand here
Reserved for founding vendors
Awaiting vendor
Featured slot
Your brand here
Reserved for founding vendors
Reserved for founding vendors

These spots will belong to real brands. Could one be yours?

Apply as a Founding Vendor →
Featured placement

Premium positioning, when you're ready.

Once your storefront is live, vendors can opt into paid placement on the homepage, category pages, and our editorial newsletter — no auctions, no commission games, just clean curated slots.

Highest visibility

Homepage Spotlight

Rotate into the hero of the marketplace homepage for maximum first-impression reach.

Available to active vendors
Buyer intent

Category Feature

Pin your storefront to the top of a relevant category page so shoppers see you first.

Available to active vendors
Direct reach

Email Edit

Be included in our weekly curated email to subscribed shoppers and press contacts.

Available to active vendors
Why sell on ShelfToShop

Your shelf, online —
in seven days.

Move from physical booth or shelf space to a polished storefront inside a marketplace built for boutique brands.

  • Get online fast — live in 7 days
  • No need to build everything alone
  • A polished marketplace presence
  • Exposure to thousands of new shoppers
  • Simple, guided onboarding
  • Done-for-you product uploads
FAQ

Questions, answered.

Founding vendors

Help shape a marketplace
built around real brands.

Limited cohort. Reviewed weekly. Apply now and be live before we open ShelfToShop to the public.